
Fairmont Holiday Rooftop Faire Vendor Application
DEADLINE FOR ENTRIES – SEPTEMBER 15, 2025
This winter, we invite local artisans to be part of a brand-new holiday experience: the Fairmont Holiday Rooftop Faire, in the quaint gardens of the legendary Fairmont San Francisco. This unique open-air market will bring the charm of a European holiday village to Nob Hill—complete with lights, festive music, and panoramic city views.
For over a century, Fairmont San Francisco has been at the heart of the city’s holiday traditions. From our beloved Holiday Tea in the Laurel Court to our world-famous two-story Gingerbread House, the Fairmont draws thousands of families, tourists, and locals each season—eager to revel in the warmth, elegance, and nostalgia of the holidays.
Why become a vendor?
- Unmatched Visibility: Engage with a steady stream of high-spending guests from the hotel’s 600+ rooms, visitors to our iconic lobby displays, and the hundreds attending Holiday Tea each day.
- Affluent, Gift-Driven Shoppers: Our guests are seeking elevated, meaningful gifts and seasonal treats they can’t find elsewhere. Think artisan goods, gourmet delicacies, luxury homeware, stylish accessories, and nostalgic holiday finds.
- Prime Location & Prestige: Be part of a curated collection of local and regional makers in a market that reflects the elegance and spirit of the Fairmont brand.
- Marketing Momentum: Vendors will be promoted through Fairmont’s robust holiday marketing campaign, reaching tens of thousands via social media, email, and on-property signage.
This is more than a market—it’s a destination. A gathering place. A moment in the season where your brand can shine in front of a discerning, festive, and ready-to-shop audience.
Spots are limited, and curation is key. Apply now to be part of this unforgettable holiday debut.
Let your brand become part of a century-old tradition—reimagined for today.
Deadline for entries – September 15, 2025